Visiting Angels (http://www.visitingangels.com), one of the nation's leading nonmedical senior homecare providers, has announced the launch of the Visiting Angels Family Advantages Program. The program is designed to help Visiting Angels' clients enjoy discounts on the products and services they need.

The Advantages Program enables Visiting Angels' clients to save money on products and services that can benefit them in their daily lives-hearing aid batteries, nutritional drinks, incontinence products, and emergency response systems.

Energizer (manufacturer of EZ Change), Kimberly-Clark (manufacturer of Depend and Poise), Ross Products Division of Abbott Laboratories (manufacturer of Ensure), SCA (manufacturer of TENA and Serenity), and Aegis Wireless (GE-CareGard) have joined the Visit-ing Angels Family Advantages Program.

Clients of participating Visiting Angels franchises can receive coupons, discounts, and rebate opportunities. For qualified business partners, there is no fee to join the Family Advantages Program.

Approximately 35 million Americans are 65 and older. By 2005, senior care is expected to replace child care as the top concern among US employees. By the year 2030, there will be over 70 million seniors in the United States.

Currently, there are more than 230 Visiting Angels franchises nationwide, providing at-home assisted living for seniors. Founded in 1998, Visiting Angels supports seniors with a range of services, including basic chores, personal hygiene, meal preparation, shopping and companionship, as well as providing a respite for family caregivers. For more information, please visit http://www.visitingangels.com.

(Release)