Journal of the Dermatology Nurses' Association
October 2010, Volume 2 Number 5 , p 209 - 213
ABSTRACTThe United States is experiencing an underrecognized epidemic of skin cancers. To slow the escalating numbers of diagnosed skin cancers and to help lower morbidity rates through early detection, one message that is easily understood and easy to remember should be used by all organizations concerned with public education about skin cancer prevention. "Be Safe. Be SunAWARE." was developed for an American audience to meet these goals.